Activity data & outdoor storytelling
We build software to help you make sense of your activity data and turn your rides, runs and races into stories worth sharing.
Our vision
Long after a day outdoors is over, small things remain: a turn in the road, a shared laugh, the light as you headed home.
We’re building WAYINK to help you keep something of those days. By bringing together the routes you take and the moments you record, we hope to make it easier to return to what mattered — and share it in your own way.
Our products
Three tools. Each with its own purpose and stage.
Your route, brought to life.
Turn your activity track and photos into a route video or photo poster, right in your browser. Preview your work, make adjustments and save a personal recap of your ride, run or adventure.
The WayInk test site is access-restricted. Public access and purchases are not open.
A shared adventure. A story of your own.
We’re developing PaceTale to help individuals and small groups tell richer stories about their races and adventures.
The goal is to bring activity records, photos and video onto a shared timeline, understand the moments that matter and help you shape them into an editable story.
Our focus is on stories grounded in what actually happened: where paths crossed, when the group stopped, and how the day unfolded. AI will assist with organising and telling the story, with you in control of the final edit.
Your activity files, ready for what’s next.
Organise, check and export activity records from supported sources. Keep copies of your files and prepare them for use in compatible tools.
Connection and export options vary by service. We’re testing a focused set of workflows before making the tool more widely available.
Solutions
Bring a ride, run or weekend outdoors back into view. WayInk combines your route and photos in a format you can save and share.
Everyone brings a different view of the same day. Through PaceTale, we’re exploring how to bring those perspectives together, from a solo race with photos from friends to an adventure shared by a small group.
Get your activity files organised for personal backups and creative projects. Our data tool helps prepare supported files so you can choose how to use them next.
Our approach
We’re developing PaceTale around your routes, photographs and recollections. They give a story its grounding; details that remain uncertain stay open for your review.
A moment can mean something different to everyone who was there. Our aim is to give you the freedom to choose what matters, change the emphasis and make the story your own.
A route can reveal a favourite place. A photograph can hold a private moment. We believe care begins with explaining what information a tool needs, where it goes and how it is used, so you can make an informed choice before you begin.
Finding the right photograph. Putting a sequence in order. Saving something you’re pleased with. We want these small acts of making to feel simple and satisfying.
WAYINK LTD. is a UK-registered software company developing tools for activity data and outdoor storytelling.
Questions about WAYINK or our products? We’d be glad to hear from you.
Contact us